Have you heard of Pinterest? It is a virtual pin board that was created in 2009 where users literally pin images, just like we used to pin photos to an old fashioned cork bulletin board. Users pin beautiful images that inspire them. They also pin items that they have purchased or would like to purchase. This is good news for internet marketers who can easily pin photos from their online store, and pinning your promotional offers or photos of items in your online store can easily boost your earning potential.
According to Shopify’s Infographic “How Pinterest Drives Online Sales“:
“Pinterest is the third most popular social network in the world.”
Customers who click to online stores via Pinterest are 10% more likely to make a purchase, compared to traffic from Twitter, Facebook, Google, and Amazon.
Additionally, customers generally spend $80.00 per purchase.
Customers who arrive at online stores through Facebook have an “average order of $40.00.”
To maximize your earning potential, pins should include a price.
Pinterest is simple for customers because all they need to do is click on the pinned photo, and they are taken to the website that the photo was pinned from. If they would like to make a purchase, they just need to add the item to their shopping cart and submit their payment information.
While it may not be humble to toot our own horn we have to admit carttemplates creates beautiful online stores. If you have not already done so, please visit our portfolio. Photos from our online store would display elegantly on Pinterest.
Not only can you pin items from you online store or share promotional offers on Pinterest, you can create a deeper relationship with your customers by giving them an inside look into your company. Use Southwest Airlines Pinterest page for inspiration.
To create a Pinterest account visit www.pinterest.com and click join Pinterest.
If you have any questions or you would like to learn more about our services please contact us.